Features

The Concept

Are you driving potential buyers to a web site where your competition lists property?

A personalised web site offers an opportunity for the individual agent to highlight the professional relationship between real estate advisor and client. Personalised web sites are in line with the latest developments off shore and will form an integral part of your marketing strategy along with cellular phones and e-mail. Owning your own domain name I.E. www.yourname.com, will allow you to include a personal web site address in all your advertising, on your brochures, business cards etc.

Most large franchise operations have national web sites, which list properties throughout the country. They concentrate on corporate affairs and don't necessarily allow for the promotion of different areas. Control of listings on these sites is outside of the control of individual agents. Guiding your buyers to property on these national web sites leads to frustration and potential lost sales.

A "Virtual Agent" personalised site offers the following benefits:

• Drive potential buyers to your own mandates and not too your competition.
  
  
• Properties simultaneously listed on www.sahometraders.co.za. This site together with its sister sites receives around 2 million page views and 200 000 unique visitors per month.
   
• The ability to administer your own properties. You can load new properties, amend details such as price and delete stock from any computer linked to the Internet, 24/7/365.
   
• Upload a main property photo plus 12 gallery images for each listed property.
   
• Link each listed property to a virtual tour.
   
• You can load up to 30 properties and 30 rentals at any time.
   
• Potential buyers see your new property listings with our automated "notify me" system. Every time you add a new property listing to your site, an email link is automatically sent to that prospect.
   
• You have the opportunity to electronically showcase your listings and your personal undertakings. Your personal On-Line brochure is available to potential buyers and sellers 24 hours a day.
   
• As the expert you can provide information and images of the area which you specialise in. Create a customised area info page to inform potential buyers of your knowledge of the area.
   

Properties listed on your Virtual Agent web site will be automatically and simultaneously listed on www.sahometraders.co.za. This national property portal is extremely well positioned on various search engines generating over 2 million page view and attracting 200 000 unique visitors a month, of which up to 15-20% are currently foreign.

This double-edged approach of having two sites working for you ensures maximum reach. On this point we stress the importance of each agent continuing to list property onto existing corporate/branch sites. Virtual agent is your personalised weapon which is part of the armory of your company within which you operate.